Top 5 Virtual Fitness Programs on iOS in Belgium Q4 2022

Belgium's top five virtual fitness programs on iOS experienced diverse performance trends throughout the fourth quarter of 2022. Below is a detailed breakdown of their weekly downloads, revenue, and active user metrics.

Basic-Fit saw fluctuations in weekly downloads, starting at approximately 7K and peaking at 8.5K in the week of October 31. However, downloads dipped to around 3.4K by mid-December before slightly recovering to about 4.9K at the end of the quarter. Weekly active users for the app showed a general upward trend, beginning at around 71K and reaching a high of nearly 88K in late November, before stabilizing at approximately 78K towards the end of December.

Macadam - Walk And Earn experienced a significant surge in weekly downloads, particularly in late November, jumping from 150 to almost 10K. This spike was followed by fluctuations, ending the year with around 1K downloads. Active users showed a similar trend, starting with just 26 users and peaking at about 16.8K in mid-December, before settling at approximately 13.1K.

Strava: Run, Bike, Hike maintained steady weekly revenue, averaging around $17K, with a notable peak of approximately $28K in the final week of December. Weekly downloads were relatively stable, averaging around 1.6K, with a slight increase towards the end of the quarter. Active users also remained consistent, starting at around 80K and ending the quarter with nearly 87K.

WeWard - The Walking App had consistent weekly downloads, averaging around 1.5K, with a minor dip in early December before recovering. The app's active users started at approximately 128K, reaching a high of around 133K in late October, and ended the quarter with about 123K users.

komoot - hike, bike & run showed varied performance in weekly revenue, peaking at approximately $6.1K in late October. Downloads fluctuated, with a notable peak of around 3K in late October, and active users increased from about 17.5K in late September to nearly 20.8K by the end of December.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.